The incoming agency Menorca Island Dmc, the local partner for a tailor-made trip: Explanation:

Whether it's a conference in Montreal, a convention in Marrakech, an incentive in Budapest, or simply a discovery trip to Menorca, incoming agencies are there to meet all your expectations and make your trips and events a real success.

Real teamwork for successful projects: Clients + Reception + Service providers!

1 - A receptive agency: what is it?

According to the Association of Destination Management Executives , inbound agencies are

“professional destination management organizations specializing in the creation and execution of events, activities, itineraries based on incentive trips, private trips, with in-depth knowledge of the destination.”

The incoming agency thus has perfect knowledge of the destination, expertise and resources which allow it to organize the stay on site from A to Z.

2 - Why choose a receptive agency?

In life, we always have a choice. Whether you're planning a trip, whether private or corporate, or an event, you have the option of creating, organizing, managing, or carrying it out yourself, or working with a local partner, a receptive agency like Menorca Island DMC. , on the island of Menorca:

There are several reasons:

• Perfect knowledge of the territory

• Selective referencing of service providers

• Comprehensive, quality and tailored services

• Privileged contact, expert and ambassador of the destination

• Ever more innovative services

• Original, exclusive, sometimes private and always tailor-made offers

• The best price positioning, the best quality/price ratio.

3 - A receptive agency: for whom?

Incoming agencies work with the following types of customers and according to

different production methods.

• Business clients in groups or more rarely individuals: they often represent a dominant part of the activity of incoming agencies, particularly for those located in conference cities, capitals, trendy destinations or vectors of meaning.

• Leisure customers, in traditional groups: DMCs act as a booking center for standardized services (wholesale function). They have inventory (beds, show tickets, etc.) at special rates negotiated with service providers. This wholesale activity is characterized by relatively low commercial margins, implying a volume-based economic model and therefore a certain level of industrialization.

• Individual leisure customers: inbound business is limited to high-end customers (customized production). Indeed, the added value and therefore the commercial margin of the inbound agency on standard individual services is low and cannot support inbound business in this segment, except for obviously tailor-made trips, with often exclusive services.

Generally speaking, the main clients of incoming agencies are Tour Operators, travel agencies, event agencies, and companies directly, but for several years now, they have also had a leisure tourism and business tourism clientele, which, for the latter, represents a majority share of the activity of incoming agencies, particularly for those located in large cities favoring Congresses and Conferences, capitals and other events.

The services offered to business clients are as follows: handling the logistical and/or tourist aspects of an event (room reservations, transfers and transport, evenings, visits, etc.), organization of seminars, organization of teambuilding, incentives and access to privatizations of unusual locations.

For leisure and private clients, the services offered include the creation of the very concept of travel, booking accommodation, organizing excursions, visits, outings, access to various private events, also select...

4 - Example of incoming agencies in France

According to Atout France, there are currently 200 travel agencies in France specializing in inbound travel and serving both leisure and business customers.

Among the tourism operators with inbound activities, there are approximately 510 local tourism organizations (Tourist Office, Departmental Tourism Committees, Regional Tourism Committees), 290 activity providers (cultural, artistic, sporting, etc.), 770 accommodation managers and 500 transporters (mainly coach operators).

Many travel agencies also have inbound activities: 3,696 travel agencies, of which more than a third declared that they had inbound activities.

Of the 200 travel agencies specializing in inbound travel identified, around twenty "leaders" stand out for their ability to handle a significant volume of customers, both in the business and leisure segments, through the diversity of their products and through their ability to adapt to the source markets.

These companies are mostly located in Paris, although some have local representation, particularly in the Provence-Alpes-Côte d'Azur region and in the wine-growing regions.

The "tenors" are distinguished by the following characteristics:

• Almost all of the agencies are based in the Paris region

• They achieve a turnover of nearly 3.5 to more than 63 million euros.

• They are generally multi-market, but with specificities: in addition to European markets, they work in one or two medium and long-haul issuing zones (Asia/Pacific, North America, South America, Middle East)

• They all have an activity for groups, mainly in the business segment which includes fairs, exhibitions, congresses and professional meetings.

• The individual market is underrepresented, except for high-end and tailor-made services. For an agency, the individual market complements the group market.

5 - International incoming agencies

The international operation remains the same. DMCs ( Destination Management Companies ) like Menorca Island Dmc, have in-depth knowledge of their destination. Their services range from the creative, logistical and/or touristic part of an event (room reservations, transfers and transport, evenings, visits, etc.), organization of seminars, organization of team building and incentives, and of course all services related to a tailor-made trip for a private clientele.

The services offered are generally broken down according to the following criteria:

• Individual and/or group tours

• Private and corporate stays/full weekends

• MICE (Meeting Incentive Convention Event) services

Not to be overlooked:

Every year, DMCs provide local service providers with a significant turnover, which allows them to benefit from significant discounts that are well above the margin that DMCs charge their clients.

This is why receptive agencies provide better value for money with an increase in range and travel and event expertise, while supporting the local economy.

6 - Evolution of the incoming agency market

In a market that is currently undergoing complete change, and with the rise of the web, low-cost airlines, the reduction of the Mice budget and the increase in competition from hotel packages, and even the development of short circuits, consumer habits have changed considerably.

There is therefore a double challenge for receptives to attract customers: Volume + Added Value.

Volume :

• Purchasing power from service providers

• Mastery of IT tools

• High responsiveness and industrialization of processes

• Good knowledge of the issuing markets

• A multi-market commercial intervention capacity

Added value:

• In-depth knowledge of the territory and service providers

• Thematic expertise

• An ability to innovate, to create tailor-made products

• An ability to maintain privileged partnerships with the entire ecosystem: agencies - companies - institutions - associations, etc.

To conclude, the receptive or other Dmc, like Menorca Island Dmc , on the island of Minorca, has a real card to play, it can establish a direct relationship with travelers [appreciated], produce and market autonomously [vital], without intermediary [free] and therefore offer a creative, exclusive, optimal and private dynamic [enjoy].

So, tell us about your escape plans :)

Sources: guidedesreceptifs.fr - Lodge Attitude - Atout France